Impression Management Desired Outcome

Question: Discuss about theImpression Managementfor Desired Outcome. Answer: Impression management is the process in which individuals attempt to gain control on how they are perceived by others. The attempt to control how one is perceived by others is because the impressions we make on others determine how they treat us. Impression management is used to attain social/material things, self esteem maintenance and to develop identity. Impression management operates under factors each with different principles, these are: Impression motivation is determined by three factors namely; goal-relevance of impression, value of desired outcome and difference between ones desired and current social image. Goal relevance of impression: people are more encouraged to manage their impression if the impact they make will help in gaining social/ material gains or boost their self esteem. Value of desired goal: motivation to impression-manage is equal to the value of the desired goal. Motivation impression increases according to the value of the goals an individual desires to attain. Discrepancy between desired and current image: Individuals have a range of images they perceive as acceptable to display. Motivation to impress depends on where an individual feels the level of perception held by others falls within the set range of images. Impression construction: a person is motivated to create an impression on others, the person therefore goes ahead to determine the impression they want to create and how they will create the desired impression. Impression construction is determined by five factors: Self concept: people will always portray their best attributes forward in order to be perceived that way, a person will portray themselves according to the beliefs they hold. Desired and undesired identity images Role constraints: individuals will portray an image that is relevant to their role in society Target's values: images is made according to the values and attributes of the target Current or potential social image